Turn on the national news, scroll through social media or try to watch one of your favorite TV shows, and you'll undoubtedly see one of the many political campaigns fighting for your attention and your vote.
Judging from the polls conducted locally during last week's presidential primary, Billionaire Donald Trump is taking the victory in Dawson County.
"It's a Trump town," said Dan Pichon, a local Republican and political pundit. "I think people like Trump because he's bringing out in public, forcefully, his dissatisfaction that is shared with a lot of our American voters that our current leaders are not leading us."
With 45.43 percent of the Republican vote, Trump roared past Ted Cruz with 25.12 percent and Marco Rubio in the third spot with 18.76 percent to win the county.
Looking back a year ago, Pichon said the Republican frontrunner was viewed as more of a television personality than as a serious candidate.
"He came across as a larger-than-life, New York deal maker," he said. "But he is also one of the shrewdest deal makers in recent times."
Trump's in-your-face and anti-establishment persona also contributes to this likeability, according to Pichon.
"He's not afraid to say things that are politically incorrect and get away with it. He's an ultimate negotiator," he said. "He can make a statement that you think is totally off the wall, but if you have ever been in corporate negotiations with unions, on either side of the aisle, you'll understand that's an overstatement that you'll back down on."
One of the most conservative counties in the state, based on the more than 90 percent Republican voting rate, Dawson recorded 5,840 republican votes among the county's 12,637 registered constituents.
Democratic candidates received less than 10 percent (589 votes) of the overall vote in Dawson County.
Former Secretary of State Hillary Clinton received 312 votes, or 52.97 percent, while Bernie Sanders won 268 votes, or 45.50 percent.