Listening is truly a lost art form it seems. People just flat out no longer listen. Instead, it feels more like people are only listening long enough to catch an opportunity to talk about themselves. I find myself telling people things – important things – only for my words to be completely ignored. Don’t even try to ask someone if they were listening. Odds are, they won’t hear that question either. Listening is important. You can pick up some pretty important information just from listening.