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Dawson County’s premium outlets mall will add this fast-fashion retailer
Forever 21
File photo.

A national fast-fashion company will open its doors to shoppers at Dawson County’s North Georgia Premium Outlets later this year. 

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Forever 21 will debut at the premium outlet mall in the coming months, according to a recent press release. 


The store will be located between Yankle Candle and Merrell. This store announcement follows premium outlets’ debut of retailers Vans and Lids and announcement of housewares store Zwilling J.A. Henckels earlier this year. 


Since its start in Los Angeles in 1984, Forever 21 has built its brand on offering shoppers deals on trendy, in-season men’s, women’s and children’s fashion, accessories and activewear, all within the store’s iconic aesthetic, the press release stated. 


Simon Property Group owns over 200 mall locations throughout the United States and internationally in Asia and Europe, including North Georgia Premium Outlets and five other shopping centers in the state.