Dawson Countys planning commission Tuesday approved a variance that will clear the way for a new grocery store near the busy intersection of Ga. 400 and 53.
ALDI, which calls itself the nations low-price grocery leader, plans to build a store between Kani House and Beartooth Parkway, near the Comfort Inn and behind El Campesino restaurant and Waffle House.
Beartooth Parkway is a popular cut-through for drivers wanting to avoid the Ga. 400 and Highway 53 intersection.
The store requested and was approved for a 25-foot reduction in frontage from the requested 100-foot setback, which would allow extra space for delivery trucks.
According to the company, the store reduces overhead costs by offering smart practices, such as a cart rental system through which customers insert a quarter to release a cart and receive the quarter back upon the carts return. Other cost-saving practices include a small store footprint and open-carton displays. The store also encourages customers to bring their own shopping bags.
ALDI has more than 1,300 of the most frequently purchased items sold under its exclusive brands for prices up to 50 percent less than traditional supermarkets, the company says.
The store boasts a double guarantee that its brands exceed the national brands in taste and quality. It says it will replace the product or refund the customers money for any reason if the customer is not 100 percent satisfied with a food product.
Its brands include LiveGfree, Simply Nature, and Fit & Active, among others. The stores new products include gluten-free blueberry pancakes and grass-fed beef.
ALDI has 1,300 locations in 32 states and stores in Gainesville and Cumming.